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Communications

City of Canada Bay

Project Overview

The City of Canada Bay is a local government area in Sydney’s Inner West. Dedicated to engaging with the local community on key matters of interest, the LGA requires council design services with a human focus.

Since inception, the City of Canada Bay has recognised the ever-changing nature of its communities and places. Strategic plan design was to express this understanding – delivering a promise concentrate on people, deliver high quality services and welcome change.

But can design demonstrate a council’s commitment to innovation?

Approachable and arresting, document design engages a unique colour palette to draw the reader’s eye. Cool tones – representative of the harbour’s proximity – are offset by warm orange, bringing a human thread to the plan.

Playful, hand-illustrated elements run across dynamic, full-page imagery – lending liveliness to serious content. Incorporating clean space, flowing lines and large typography, spreads are both vibrant and easy on the eye, encouraging the reader to continue turning the page.